Reimagining CRM: AI, Data & Connected Experiences
Accelerating Business Outcomes with
Microsoft Dynamics 365 & Copilot
Date: 20th November 2025 | Time: 10:00 – 14:00 | Location: London, Microsoft Paddington
Value Proposition
Join us for an exclusive executive briefing designed for senior business and IT leaders, where we explore why Microsoft Dynamics 365 is fast becoming the platform of choice for modern, AI-driven business growth. As organisations move beyond traditional CRM systems like Salesforce, the shift toward intelligent, integrated business applications has never been more urgent.
Discover how Microsoft’s strategic investments in Copilot, low-code development with Power Platform, and unified data with Microsoft Fabric are delivering real-world impact—enabling faster innovation, deeper customer insights, and measurable business value. Through live showcases, customer success stories, and peer discussions, you’ll see how Dynamics 365 empowers organisations to move from CRM complexity to competitive clarity.
What’s on the agenda?
10:00 | Welcome & Introduction
From traditional CRM to intelligent business applications. Why CRM transformation is now a top priority for business and IT leaders.
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10:15 | From AI Hype to Reality: What’s Changing in CRM
How Microsoft’s investments in Copilot, Power Platform, and Microsoft Fabric, and unified data are driving competitive advantages for organisations.
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10:30 | Showcase 1 – ‘Invisible CRM’ for Sales
AI-powered sales workflows, meeting summaries, and context-aware suggestions.
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10:50 | Showcase 2 – Intelligent Marketing and Customer Insights
AI-powered audience segmentation, real-time customer journey mapping, and context-aware campaign suggestions.
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11:10 | 10 min break
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11:20 – 11:40 | Showcase 3 – Agent-First Customer Service
Omnichannel case management, unified customer history, AI-powered knowledge suggestions, bringing support tools to where agents work
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11:40 – 12:10 | Showcase 4 – Driving Agility with Low-Code & AI
Power Apps for rapid delivery, Copilot to support agents, Azure AI for smart automation. Faster time to market, business-led innovation, improved service experience
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12:10 | Customer Stories & Next Steps
Examples of successful Dynamics 365 transformations and migrations
Summary of key advantages: AI, integration, scalability, time-to-value
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12:40 – 14:00 | Networking lunch and peer to peer discussion
Our stories from across Europe
Retail
Dr Martens
Dr Martens wanted to become more efficient as a business, operate globally, enrich the role of their people by replacing a number of manual & cumbersome tasks, and support global growth.
Retail
Sonepar
Sonepar leverages Microsoft Dynamics 365 to deliver a state-of-the-art omnichannel experience.
Financial Services
Union Investment
In order to meet the requirements of over 800 users, Union Investment decided to implement a future-proof CRM system for the efficient and transparent management of customer data and relationships.
Reimagining CRM: Register your interest in the event below
Details
- Date 20 November, 2025
- Time 10:00 AM – 2:00 PM
Venue
- London, United Kingdom